Measuring performance and taking data-driven decisions are essential for successful digital marketing.
Setting up Google Analytics, Google Tag Manager
- Creating Google Analytics accounts, properties and views
- Defining Goals
- Creating and managing audiences
- Integrating Analytics with Google Ads and other marketing platforms
- Managing tags, triggers and events with Google Tag Manager
eCommerce tracking and Data layer
- Design and implementation of Data layer integrations for various shopping cart platforms
Server-side analytics implementations
- Server-side analytics infrastructure setup on the Google Cloud Platform
- Server-side analytics infrastructure setup on own cloud infrastructure
- First-party cookies
- Integration with Google Analytics, Facebook Pixel, Facebook Conversions API (Facebook CAPI), etc.
Let's discuss your needs