Image by William Iven
Responsive Web Design
Responsive Web Design is a discipline to create multiplatform websites – a single page changing its layout and resizing to best display the content within the current visitor’s screen, be it a desktop, a tablet or a smartphone.
Responsive Web Design relies on the concept of separation of content and presentation. All clients are served the same content and sets of instructions how to render it, depending on screen size, orientation (portrait vs. landscape), bandwidth, etc.
Combined with Perfomance Optimization, Responsive Web Design greatly improves User Experience, website maintainability, Search Engine Optimization, reduces hosting costs and increases general Return On Investment.
With global traffic now predominantly mobile and Google boosting rankings for mobile-friendly sites, Responsive Web Design is now a requirement rather than an option.
Share this page on